Post by account_disabled on Mar 4, 2024 22:22:07 GMT -5
The at Distilled. This is Will Critchlow founder and CEO. Today were going to be talking about app search. App search is really really important at the moment because research shows that the average user is spending of their time in apps on their mobile phone. Will tell us a bit about app search. Will When we say app search we could potentially mean three things. The first is App Store Optimization or ASO which is not what were going to be talking about today. Its an important area and its got its own quirks and intricacies but its pretty far down the funnel.
Most of the searches in app stores are either branded or highlevel category Greece Mobile Number List searches. What we want to spend more of our time on today is... App indexing This is right at the top of the funnel typically and its taking over the opportunities to rank in longtail search. So this gives you the opportunity to acquire new users via search really for the first time in app marketing. The third element that well touch on later is the personal corpus which is the idea right down at the bottom of the funnel and its about retaining the users once you have them. The critical thing is app indexing.
Thats what we want to spend most of our time on. What are the basics Tom What are the prerequisites for app indexing Tom The first thing the most important thing to understand is deep links. tree graph depicting Deep Links leading to the Distilled Twitter account. Tom People sometimes struggle to understand deep links but its a very simple concept. Its the parallel of what a normal URL is for a web page. A URL takes you to a specific web page rather than a website. Deep links allow you to open a specific screen in an app. So you might click a deep link. Its just a form of a.
Most of the searches in app stores are either branded or highlevel category Greece Mobile Number List searches. What we want to spend more of our time on today is... App indexing This is right at the top of the funnel typically and its taking over the opportunities to rank in longtail search. So this gives you the opportunity to acquire new users via search really for the first time in app marketing. The third element that well touch on later is the personal corpus which is the idea right down at the bottom of the funnel and its about retaining the users once you have them. The critical thing is app indexing.
Thats what we want to spend most of our time on. What are the basics Tom What are the prerequisites for app indexing Tom The first thing the most important thing to understand is deep links. tree graph depicting Deep Links leading to the Distilled Twitter account. Tom People sometimes struggle to understand deep links but its a very simple concept. Its the parallel of what a normal URL is for a web page. A URL takes you to a specific web page rather than a website. Deep links allow you to open a specific screen in an app. So you might click a deep link. Its just a form of a.